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September 2010, Sports Business
San Jose State Football Loses on Field, Wins with Cash
Highlighting the quandary faced by non-BCS schools, the Spartans lost their first two games, but were paid almost $2 million to do so. Helping the bottom line is the first priority for most athletic departments.
San Jose State University’s athletics department will get nearly $2 million for pitting its unranked Spartans against top-ranked Alabama on Sept. 4 and against No. 11-ranked Wisconsin a week later, SJSU officials said. The money is going to a university that expected to face an $18 million funding gap for the current school year and that planned to lay off 76 employees this summer. To read more, click here.
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