June 2010, Sports Business
Throw Out the Binders -- Playbooks Are Going High Tech
A Lincoln, Nebraska software company is carving a niche for itself in the design and sale of computerized football playbooks to Division I schools and professional teams according to Matt Olberding of the Lincoln Journal Star.
The small firm, whose main product is an interactive football playbook called Hudl, more than doubled its stable of Division I football clients over the past month. To read more, click here.



