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Tuesday, May 22, 2012
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Sports Marketing

Pac-10 Launches Nationwide Marketing Effort

Tue, Jul 27, 2010

The Pac-10 is launching an effort to raise its profile on a nationwide basis that will hopefully lead to greater interest in the conference and ultimately a TV deal closer to the ones secured by the Big Ten, SEC and ACC according to Ken Belson of The New York Times

Big Ten Network Making Big Cash Difference

Sun, Jul 25, 2010

The Big Ten Network has quickly become a major force and a multimillion dollar revenue generator for its members according to Joe Rexrode of the Lansing State Journal.

Texas Tech Sets Football Ticket Sales Record

Fri, Jul 23, 2010

With 30,709 season tickets sold Texas Tech has beaten its previous season ticket record of 30,092 during the 2008 season. The season tickets do not include the student body which accounts for another 12,548 additional season tickets and will bring the overall total to 43,257.

Verizon Signs with South Florida Bulls

Thu, Jul 22, 2010

Verizon Communications has agreed to a three-year sponsorship of University of South Florida Athletics that will make the nationally recognized broadband company a premier corporate partner of the Bulls and afford Verizon exclusive sponsor status as a TV, Internet and telephone service provider.